Game principles are no longer just for video games. They are increasingly being used in application development,
educational tools or digital products that need to engage users and retain them
their attention.
In this lecture, Vojtěch Buday will present the story of the TASTY AIR studio and show how the experiences
from game development to app creation. Learn how the studio thinks about user experience
experience, how it uses game principles in practice and where game design meets product development
outside the gaming industry.
The lecture is suitable for developers, designers and entrepreneurs who want to understand how to transfer
game thinking into other digital products.
Why come:
• You will learn how to use game principles outside of games.
• You will gain insight into the workings of a creative studio.
• You will see practical experience in application development.
